WhatsApp Business is a free to download app that was built with the small business owner in mind. Create a catalog to showcase your products and services. Connect with your customers easily by using tools to automate, sort and quickly respond to messages.
WhatsApp can also help medium and large businesses provide customer support and deliver important notifications to customers. Learn more about WhatsApp Business API.
About 60 – 80% of your users browse your website from their phone. There are more than 2 billion users of WhatsApp across 180 countries making it the most popular messaging app in the world. Using WhatsApp as a point of contact, support, booking meetings and even taking payments seems a logical partnership to put your business ahead of the competition.
WhatsApp business was launch just over 12 months ago and gives businesses chance to separate their personal number with a business one.
How to use WhatsApp Business:
1. Business Profile
Business profiles will be listed as a ‘Business Account’ which will contain helpful information for your customers, like a description, address, email address, website, and trading hours.
How to: (Tap) Menu button (3 vertical dots in the top right-hand corner) > Settings > Business Settings > Profile
You can create and assign customers to labels, which allows you to organise your contacts and easily find them again using filter functions.
How to: (Tap) Menu button > Labels
3. Greeting Messages
A Greeting Message can be used to introduce customers to your business when they message you for the first time or after 14 days of no activity.
How to: (Tap) Menu button > Settings > Business Settings > Greeting Message
4. Quick Replies
Quick Replies are frequently sent messages that you can create, save and reuse. They can be used to easily answer commonly asked questions.
How to: (Tap) Menu button > Settings > Business Settings > Quick Replies
5. Automated Responses
With Automated Responses, you’re able to set an away message when you’re unable to respond immediately to your customers and let them know when they can expect a response.
How to: (Tap) Menu button > Settings > Business Settings > Away Messages
6. Message Statistics
Message Statistics gives you access to important metrics, allowing you view how many messages were successfully sent, delivered and read.
How to: (Tap) Menu button > Settings > Business Settings > Statistics
WhatsApp Business catalogues:
Catalogues are a mobile storefront for businesses to showcase and share their goods so people can easily browse and discover something they would like to buy. Previously businesses had to send product photos one at a time and repeatedly provide information — now customers can see their full catalog right within WhatsApp. This makes business owners look more professional and keeps customers engaged in the chat without having to visit a website.